Podcast

The Big Impression

The Big Impression returns for another season of insights and inspiration from leaders at the world’s most influential brands. Editors and co-hosts Damian Fowler and Ilyse Liffreing will look to…

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Latest episodes

  1. Tenzing founder Huib van Bockel on leaving Red Bull to build a natural energy drink challenger5 Aug 2026
  2. BBDO's Nancy Reyes and Chris Beresford-Hill on why epic creativity is good for business3 Aug 2026
  3. MINI CMO Jennifer Treiber-Ruckenbrod on the rise of AI bots and the risk of ‘water armies’29 Jul 2026
  4. Disney’s Jamie Power explains why advertisers are buying audiences, not shows22 Jul 2026
  5. Target's Matt Drzewicki explains why retailers are becoming AI's most valuable data partners15 Jul 2026
  6. Hinge's Tamika Young explains why the app wanted to reach Gen Z at the movies8 Jul 2026
  7. Joy Robins on how The New York Times is luring news-averse advertisers1 Jul 2026
  8. Kroger's Christine Foster says more brands are applying retail data to CTV campaigns24 Jun 2026
  9. Reddit's Paulita David on how brands are using the internet’s most valuable focus group18 Jun 2026
  10. Hisense CMO Sarah Larsen on turning the FIFA World Cup into a brand-building moment11 Jun 2026