Podcast

Nudge

Nudge is the UK's #1 marketing podcast, breaking down the hidden psychology behind what we do and why we do it. No BS, just smart, science-backed insights that actually work.

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Latest episodes

  1. Katy Milkman: “Here’s how to make exercise fun”10 Aug 2026
  2. Why fear won’t always persuade3 Aug 2026
  3. How these two marketers manipulate your music taste27 Jul 2026
  4. Can balsamic vinegar make beer better?20 Jul 2026
  5. 88 out of 90 people fall for this bias. Do you?13 Jul 2026
  6. Will the UK’s social media ban backfire?6 Jul 2026
  7. Katy Milkman: Learn how to change habits in 39 minutes29 Jun 2026
  8. Were the 2018 Gatwick drones real?22 Jun 2026
  9. Do broken windows cause crime?15 Jun 2026
  10. “How we used nudges reach £12 billion in sales” Octopus Energy's Pete Miller8 Jun 2026