Podcast

Marketing Psychology with Fexingo: Behavioral Triggers, Persuasion, and Consumer Behavior

Lucas and Luna examine the mechanics behind consumer decisions, from cognitive biases to emotional triggers and persuasion frameworks. Each episode dissects a specific behavioral trigger—scarcity,…

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Latest episodes

  1. How the Ben Franklin Effect Turns Critics into Loyal Customers10 Aug 2026
  2. How the Spotlight Effect Shapes Your Brand Perception9 Aug 2026
  3. The Scarcity Heuristic How Limited Editions Shape Value8 Aug 2026
  4. How the Peak-End Rule Shapes Your Brand Memory7 Aug 2026
  5. How the IKEA Effect Makes You Love Your Own Work6 Aug 2026
  6. How the Von Restorff Effect Makes Products Stand Out5 Aug 2026
  7. Why Pre-Commitment Boosts Brand Loyalty4 Aug 2026
  8. Why Waiting for a Sale Feels Like Winning3 Aug 2026
  9. How the Pricing Psychology of Charm Pricing Works2 Aug 2026
  10. Why Mystery Products Make Us Buy More1 Aug 2026