Podcast

Escape Your Limits & LIFTS

LIFTS: Every week, our intrepid hosts Matthew Januszek of Escape Fitness and Mo Iqbal of SweatWorks will discuss the breaking fitness industry news, providing their own perspective on the headlines…

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Latest episodes

  1. LIFTS Episode 136 – The Man Who Built Boutique Fitness Reveals What's Next | Anthony Geisler9 Aug 2026
  2. LIFTS Episode 135 – Inside SWTHZ: Building the Starbucks of Contrast Therapy | Nico Varano2 Aug 2026
  3. LIFTS Episode 134 – Everything You Know About Longevity Is Probably Wrong | Oliver Patrick26 Jul 2026
  4. LIFTS Episode 133 – Latin America's $7.5 Billion Opportunity | The Fitness Market Everyone Is Missing19 Jul 2026
  5. LIFTS Episode 132 – Inside Athletech New York: How the Best Fitness Brands Are Adapting | LIFTS Live in New York12 Jul 2026
  6. LIFTS Episode 131 – Inside Athletech New York: The Biggest Ideas Shaping Fitness LIFTS LIVE in New York5 Jul 2026
  7. LIFTS Episode 130 – The CEOs Rebuilding Fitness | Leadership Lessons from the Industry's Biggest Transformations28 Jun 2026
  8. LIFTS Episode 129 - Wall Street's Fitness Investment Playbook: What Builds Value & What Kills Deals | with Aarti Kapoor21 Jun 2026
  9. LIFTS Episode 128 - One PhD. 5.5M Members | Retention Science That Could Change the Industry | with Dr. Paul Bedford14 Jun 2026
  10. LIFTS Episode 127 - The HYROX Effect | Will Every Gym Need a Strategy to Survive?8 Jun 2026