Podcast

In The Money: eCommerce, DTC, and CPG

A podcast about the real economics of ecommerce, DTC, and CPG. Hosted by Fan Bi, In The Money features honest convos with the people building, growing, and investing in modern consumer brands.

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Latest episodes

  1. Reaching Eight Figures by Doing the Unscalable Things First31 Jul 2026
  2. Engineering Adult Friendships to a Billion Dollar Business22 Jul 2026
  3. We Thought It Could Be a Modest $10M Business. We Were Very Wrong.14 Jul 2026
  4. The LinkedIn Message They Almost Ignored For Target Nationwide6 Jul 2026
  5. No Formula. No Co-Man. No Branding. Nationwide Whole Foods in Three Months.30 Jun 2026
  6. The Repeat Founder Who Learned to Focus On One Product that Actually Matters22 Jun 2026
  7. Product, Brand, Community: The Holy Trinity for Consumer Investing at Iris Ventures12 Jun 2026
  8. COVID Killed 90% of His Accounts. The Pivot That Followed Built an Eight-Figure Wine Brand3 Jun 2026
  9. I Pitched Target for Ten Years. Here's What Happened When They Said Yes27 May 2026
  10. Why Corporate VC Has a Bad Reputation And How Rich Is Different19 May 2026